1. Nature of Information Collected
At Lifer, we collect personal identification information including but not limited to your full name, valid CNIC number (for certain medical equipment), delivery address, and active contact numbers. For healthcare professionals, we may collect professional registration details to ensure compliance with medical distribution laws in Pakistan.
2. Use of Personal & Health Data
The primary use of your data is to fulfill orders for medical devices and supplements. However, we also use this data to:
- Ensure the authenticity of the buyer for regulated medical devices.
- Send critical product safety updates or manufacturer recalls.
- Provide personalized supplement recommendations based on your purchase history.
- Prevent fraudulent transactions and secure our payment gateway.
3. Advanced Data Security Measures
Your data is stored on high-security servers protected by hardware firewalls. We implement 256-bit SSL encryption for all data in transit. Access to your order history and health records is restricted only to authorized personnel who are legally bound by strict confidentiality agreements.
4. Third-Party Disclosure Policy
Lifer maintains a strict **"No-Sell"** policy. We do not sell, trade, or rent your health data or contact details to third-party marketing companies. We only share information with verified logistics partners (TCS, Leopards) strictly for the purpose of delivery.
5. Cookies & Behavioral Analytics
Our website uses smart cookies to analyze user behavior. This helps us understand which medical equipment is in high demand in specific regions of Pakistan, allowing us to manage our warehouse inventory better and serve you faster.